munich GERMANY

BMW i8 Concept—emotional, dynamic, and efficient.

The concept car BMW Vision EfficientDynamics created excitement and very positive feedback at the IAA 2009. The BMW Vision EfficientDynamics made ​​it clear that an emotional sports car with the fuel economy of a small car is no contradiction and could soon be reality. After successful initial testing of the vehicle concept, the decision for a series-production vehicle was quickly made. The BMW i8 Concept is the next step in the evolution of the BMW Vision EfficientDynamics Concept.

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munich GERMANY

The world premiere of the BMW i3 Concept Coupe sees the BMW Group unveil a particularly nimble and emotive version of its concept for sustainable premium-class motoring with zero local emissions. The study presented at the 2012 Los Angeles Auto Show has been brought out in parallel to the ongoing development process for getting the first ever all-electric model from the BMW i brand ready for series production, and demonstrates the potential for conceivably extending the model range. The state-of-the-art, clean-cut and open design showcased by the BMW i3 Concept Coupe represents a pioneering form of urban mobility that makes sustainability awareness an intrinsic part of the premium profile. Beyond this, the three-door model employs the design idiom that has been created especially for the BMW i cars to convey an undeniable sense of dynamism and driving pleasure.

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tivoli ITALY

bmw design group: along the side of the car all the lines, surfaces and details lead the eye from the front end along the stretched engine compartment and clearly defined a-pillars before converging at the centre of the vehicle. two expressive lines are drawn from the front along the flanks of the vehicle towards the engine compartment area. The flow of lines begins in a straight, disciplined fashion at the front end, lowering the optical centre of gravity of the bmw m1 hommage and highlighting its low-slung stance. from the middle of the car, however, the lines break up. The power of the design is focused precisely where the power of the vehicle also lies - at the engine. strong, sensuous sweeping lines accentuate the car’s mid-engine concept, the design emphasizing the mechanics behind it, the engineering skills and the engine expertise of the bmw group.

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